Today’s non-profit organizations have much at their disposal to connect and engage with supporters. Social media efforts, specialized events, crowdfunding … it’s never been easier
As the old saying goes, time is money. And for non-profits struggling with a small staff and persistent budgetary concerns, that old adage holds special
For non-profits, there’s little doubt that having a fun, informative and attractive Facebook page can really boost supporter engagement and enhance an organization’s visibility. Unfortunately,
Communication managers for non-profit organizations often find themselves struggling with one inherent problem of fundraising: determining what avenues and channels best attract the different elements
Analytical tools have changed the way we digest important information on everything from website effectiveness to Facebook engagement to Twitter insights. And now, popular social
Over the past several years there’s been a question vexing non-profit organizations: how to attract the newest generation of philanthropists and turn them into active
Staying financially sound and socially relevant in the non-profit world is no easy task. There’s loads of competition, limited donor pools to draw from and
From their earliest incarnations decades ago, the one constant theme of search engines is change. Indeed, today’s Google, Yahoo and others barely resemble their clunky
Google Analytics, still considered the go-to tool for individuals and companies seeking to understand how effective their websites are to visitors and users, has certainly
Wondering just how important it is to build and maintain an email list for your business or non-profit? Consider this statistic from Internet marketing professionals:
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