There was a time when live-streaming video around the globe was reserved for mega-corporations and celebrities. But now social media giant Facebook has put this
It should come as no great surprise that social media posts are a fantastic resource for anyone actively operating in the virtual world. Whether you’re
It’s hard to determine whether or not Mark Zuckerberg himself truly envisioned what his simple social media platform would become 12 years after he first
This week Facebook rolled out—to great fanfare—its new Reactions feature, a very welcome addition that finally allows users to forgo the simple “like” button that,
It’s no great surprise that life online is increasingly a quest for instant gratification when it comes to up-to-the-minute entertainment and information. And, according to
For many non-profit social media directors, much of their time is spent crafting stellar content, posting engaging photos, distilling compelling video and much more for
Love it or hate it, social media is a critical element of any successful non-profit’s overall marketing strategy. Having a profound and clear presence in
As the old saying goes, time is money. And for non-profits struggling with a small staff and persistent budgetary concerns, that old adage holds special
For non-profits, there’s little doubt that having a fun, informative and attractive Facebook page can really boost supporter engagement and enhance an organization’s visibility. Unfortunately,
Analytical tools have changed the way we digest important information on everything from website effectiveness to Facebook engagement to Twitter insights. And now, popular social
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