Paid Search Advertising, also known as Pay-Per-Click (PPC) Advertising, is the foundation of a successful digital marketing strategy and a key driver of return on investment (ROI). By displaying targeted ads to potential customers while they are actively searching for products or services related to your business, PPC campaigns on search engines such as Google and Bing can help you attract new customers and retain loyal ones.
With expertly managed PPC ads, you can reach potential customers at the exact moment they are ready to make a purchase, resulting in higher conversion rates and increased sales. Additionally, a well-crafted PPC campaign can help protect your brand by preventing competitors from capturing customers who are searching for your business.
At Byte Technology, we specialize in providing top-quality PPC services that help businesses achieve their marketing goals. Our experienced team of professionals can help you create and manage a successful PPC campaign, ensuring that your ads are displayed to the right audience and generating the maximum return on your investment.
The first step is to understand your business objectives and establish clear goals for the Paid Search Advertising campaign. Determine the target audience, budget, and timeline for the campaign. Our experienced and trained paid search team uses relevant and specific keywords related to your industry and services.
We perform extensive keyword research to identify the keywords and phrases that potential customers are using to search for products or services like yours. Our PPC team uses keyword research tools to find relevant and high-traffic keywords, including long-tail keywords, to maximize your campaign’s effectiveness and incorporate relevant location-based keywords to target your local audience.
Our team creates compelling and engaging ad copy and landing pages that align with your business objectives and target audience. We use the identified keywords in the ad copy and landing pages to fully optimize them. Our experts ensure that the landing pages are relevant and user-friendly, providing a seamless and intuitive experience for visitors.
The Byte Technology PPC experts implement the campaign, using Google Ads or Bing Ads to create and manage the ads. We will monitor the campaigns regularly to track their performance and make necessary adjustments to improve their effectiveness. We often use analytics tools to measure the success of the campaign, including click-through rates, conversion rates, and ROI.
Our Paid Search specialists continuously optimize the Paid Search Advertising campaign based on the insights and data gathered during the monitoring phase. We will adjust the keywords, ad copy, and landing pages to improve their relevance and effectiveness. Our trusted experts regularly test and experiment with different ad formats and targeting options to optimize the campaign to achieve maximum ROI.
Drive traffic to your site
SEM for Growth
SEM for Revenue
Deploy ads targeted to your specific audience for your priority products and services
More targeted ads & engage existing website traffic through remarketing
Even more targeted ads & engage existing website traffic through remarketing
Number of Ads:
Up to 4 ads per campaign
Number of Campaigns:
Up to 3
Up to 5
Up to 7
Reporting & Testing:
Initial Set-up Fee:
No, the cost of the ads depend on many factors including the cost per click of the keyword, competition, and how aggressive you want to be. The above fee is for the professional management and reporting.
Cancellation may occur at any time after your first month of service. In order to cancel the recurring payment or change payment method, simply contact us prior to the payment due date.
Yes, the setup fee is to cover the initial research and analysis, creation of all the ad campaigns, keyword targeting, and ads themselves, the ad content, and setting up of up to 2 conversion tracking goals on your website.
Configuration of event tracking and conversion tracking is unique per website. As part of the setup fee we will setup two goals using Google Tag Manager. If additional goals are desired, we’d be happy to provide a separate quote on that using our web development services.
We'd be happy to answer any questions!
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